With a mandate to deploy up to 32 websites in numerous countries, with multiple languages and currencies, Mad Dogg Athletics realized the need for a PIM (Product Information Management) solution and approached Jasper for their innovative solution to fulfill their requirements as an integral piece of the overall project.
- Collaborated with multiple software and service providers to produce an end-to-end solution that meets requirements and objectives
- Replatform (BigCommerce)
- Complete redesign (Groove)
- Jasper PIM
- Gengo integration
- CMS functionality
- Manage product data
- Litmos integration
The existing system Mad Dogg was using was cumbersome and costly. Their website design was inconsistent across properties and outdated. With their legacy system, the administration of product data and content was difficult and time-consuming. Jasper was tasked with developing a seamless, easy way to power the new eCommerce integrations. Front end design and usability increased with a long-term solution that will save their team members time with consistent results end over end.
Mad Dogg now has 7 beautiful BigCommerce websites published with the ability to customize, control and publish SKUs to each through a single master SKU in the PIM, with another 16 storefronts rolling out in the coming months.